Digital Marketing Updates
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How Does Content Writing Impact Digital Marketing Success?
Imagine you are watching cricket on TV. It is interesting because there is an unsung hero who is not in…
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What Is Ad Fatigue and How Does It Affect Your Campaigns?
Do you know what it means to run campaigns? Have you ever heard of the word ‘Ad Fatigue‘? These days,…
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Why Is Social Media Engagement More Important Than Follower Count?
In today’s scenario, the facts have changed over time and with the trend. Sometimes we come across accounts with very…
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What Is Search Everywhere Optimization and Why Will It Matter in 2026?
Do you ever remember a time when you type something, and realize that technology has changed into something new —…
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How to Set Up Conversion Tracking in Google Ads
What is Google Ads Conversion Tracking? Imagine you have a jewellery shop. Customers are coming in because they saw your…
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How to Conduct a Digital Marketing Audit?
Do you feel that your digital marketing is falling a bit flat? Are you spending so much effort and money?…
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Google Tag Manager vs. Hard-Coding: Which One’s Better for Tracking?
Imagine that you have started a website and are on the verge of starting a new business online. But do…
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AEO vs. Traditional SEO: How to Optimize for AI-Powered Search Engines in 2025
The era of typing simple keywords into the Google search bar is over. Search is evolving into a more intent-driven,…
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The Psychology of Colours in Branding: How Colour Influences Customer Perception
“Colours, like features, follow the changes in emotions” is a famous quote by Pablo Picasso. Colour has the power to…
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6 Effective Social Media Trends in 2025
Social media changes faster than ever, constantly updating and evolving day by day. New trends, powered by smarter technology, are…
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