Google is Indexing Mobile-First Designs Over Mobile-Friendly Websites – Know the Difference!
Google is Indexing Mobile-First Designs More Often Than Mobile-Friendly Websites.
This means that if you have a mobile-friendly website, your chances of being ranked higher in the search engine results pages (SERPs) are lower than if you have a mobile-first design.
Various studies conducted on the same have found that using Accelerated Mobile Pages (AMP) does not guarantee better ranking in the SERPs. Also, they did not find any significant correlation between AMP implementation and better ranking in the search engine results pages. Let us see about them in detail.
The Mobile & Desktop Experiences Should Be The Same
We often hear that mobile and desktop experiences should be the same. But why is this? And what does it really mean?
In today’s world, we’re using our phones for just about everything. We check our email, we socialize, we bank, and we shop on our phones. So it only makes sense that our mobile experiences should be just as good as our desktop experiences.
Some might say that this is because we’re using our phones more and more for everything. But I think it goes deeper than that. Our phones are personal devices. They’re with us all the time, and they hold a lot of our personal information. So we expect them to work just as well as our desktop computers.
But oftentimes, they don’t. Mobile sites are often slower, and apps are often less functional than their desktop counterparts. This can be frustrating, and it can make using our phones less enjoyable.
So why is it that mobile and desktop experiences aren’t always the same? I think there are a few reasons.
First, I think it’s because desktop computers are still the primary way that people access the internet. So companies focus their efforts on making sure that the desktop experience is good.
Second, I think mobile devices are still relatively new, and companies are still figuring out how to optimize them. It takes time to create good mobile experiences.
Third, I think it’s because creating good mobile experiences is hard. It’s much easier to create a good desktop experience.
But regardless of the reasons, I think it’s important that mobile and desktop experiences should be the same. We use our phones for just about everything, and we deserve to have good experiences on them.
Google’s Mobile-First Indexing Best Practices
As we all know, Google is constantly changing and updating its algorithms. This sometimes makes it difficult for webmasters to keep up with the latest best practices. However, when it comes to mobile-first indexing, there are some definite best practices that you should be aware of.
First and foremost, your website must be responsive. This means that it should resize and adjust itself automatically to fit any screen size. If your website is not responsive, Google will likely not rank it as highly as a responsive website.
Secondly, your website should have unique and relevant content. This is especially important for your mobile site, as users are typically looking for quick and concise information when they are on the go. If your mobile site is simply a truncated version of your desktop site, it is likely that users will not stay on your site for long.
Finally, your website should load quickly. This is important for all websites, but it is especially important for mobile sites. Users are often searching on the go, and they do not have the patience to wait for a slow-loading site. If your site takes too long to load, they will simply click back and find a different site.
By following these best practices, you can ensure that your website is properly indexed by Google’s mobile-first index. By doing so, you can make sure that your site is seen by as many people as possible, and that you are doing everything you can to attract and retain mobile users.
One can also contact a leading Digital marketing agency in Kerala if they want the desired results!
Summing Up
The blog has tried to create awareness on the topic of Google indexes mobile-first designs over mobile-friendly websites. So while developing an online platform for your business, make sure you concentrate on mobile-first designs rather than mobile-friendly websites.
For more, you can contact Viral Mafia, a leading SEO company in Kerala!